Endpoint Gridcore Trade Marketing

Trade programs built for the pace and shelf limits of Thailand’s convenience stores.

From Yan Nawa, we help brand and trade teams plan shelf stories, promo kits, and retailer briefings that stores can actually reset between customers.

Primary offer: Convenience Shelf Programs

Planogram-friendly shelf stories and reset guides written for Thai convenience formats—not hypermarket theaters.

We define facing priorities, secondary placements, and a reset sequence store teams can follow without a brand manager on site. Deliverables stay in English for local and regional partners working the same chain.

Informational pricing shared during planning — no checkout on this site.

Convenience store aisle ready for a trade shelf program

Related work you can request

Beyond shelf programs, teams engage us for promo kits, activation calendars, and buyer briefing packs.

  • C-Store Promo Kits

    Campaign kits sized for counter, cooler, and gondola end-caps—without overbuilding for hypermarkets.

  • Retailer Activation Calendars

    Quarterly activation calendars that align brand pushes with convenience retailer windows.

  • Trade Briefing Packs

    Retailer-ready briefing packs that explain the offer, margins story, and in-store ask in one sitting.

What clients take away

Evidence from brand and trade partners who needed convenience work that survives reset day.

“The shelf program finally matched how our stores actually reset—not the deck we used to leave behind.”

Trade manager, beverage brand

“Promo kits that fit the counter and cooler door meant we stopped wasting cardboard in the back room.”

Shopper marketer, snack company

“The activation calendar stopped our field team from pitching the same chain with two colliding asks.”

Sales lead, personal care

Ready to grow in convenience?

Tell us which chain, category, or campaign window needs a clearer trade plan. We will propose a shelf program, kit, calendar, or briefing pack that fits.